Crown & Glory is a new hair care brand specifically formulated for Black hair textures. The brand aims to celebrate the diversity of Black hair and promote healthy hair practices, empowering individuals to embrace their natural beauty.ask: Crown & Glory aims to create a hair care line that resonates with Black consumers, celebrating the beauty of diverse hair texture.
problem: many brands want to profit off of the black hair experience, but few want to celebrate the black hair experience.
solution: Develop a cohesive brand identity and packaging that speaks to the cultural significance of Black hair, while showcasing the effectiveness of the products.
applications used:
adobe illustrator
adobe photoshop
unsplash.com
nappy.co
